3: The Wifi-Ad9
When the Swedish mobile operator 3 wanted to promote their “Pocket WiFi”, a portable WiFi router, they used an unexpected media channel – WiFiIn the Stockholm Central Station they set up a WiFi hotspot and made it public. Then they named it ”Looking for WiFi?” and when people connected to the network they were redirected to a web page where the local 3 Store asked if it was not about time getting your own WiFi.
Simple, but effective..
Beautiful Thai commercial from TrueMove H. The story in this short video is about a little boy that was once helped by a man, to get him medicine for his mother. 30 year later, the little boy pays back his debts.. “Giving is the best communication&
Oi, a telecom provider from Brazil, is hoping to make everyone believe in the magic of Christmas one more time. That’s why it created the Magical Payphone, a device that connected kids with Santa Claus. Installed in Rio de Janeiro, the special payphone wa
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