Creative Criminals

“Everyone helps someone nearby, not everyone helps someone far away.” This was the premise of success for the Gold Young Lions winners in Film at this year’s Cannes International Festival of Creativity. This spot was made in under 60 seconds with no more than a Nokia N8 camera. By just walking through town with grocery bags and falling in front of bystanders they caught attention. The bystanders were quick to help and then they were given a card with the Global Angel message.