Hot Wheels: Face of a child on a bridge
Posted by Rindert Dalstra - Category: Ambient- Company: Hot Wheels
- Agency: Ogilvy
-
Country:
Mexico
Hot Wheels is a manufacturer of tiny toy cars. In Mexico they made real cars look really tiny by placing an enormous face of a child on bridge for pedestrians. The child is looking at the cars like they are toys.
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Reply[...] did this once before, but you have to admit, it doesn’t bore at all. This time they’ve put two giant [...]
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