Creative Criminals

McDonalds Hungary wanted to promote their new euro-deal promotion, 2 cheeseburgers for only 1€. The philosophy behind this euro-deal is that everyone can save money at McDonalds. They used the iconic wrapping of the cheeseburger to wrap several items in the windows of stores, accompanied with a tag with the euro-deal promotion. Save money by eating at McDonalds so you can buy something else you really want.