Touring Mobilis: Traffic Updates
Posted by Rindert Dalstra - Category: Ambient- Company: Touring Mobilis
- Agency: Duval Guillaume
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Country:
Belgium
Touring Mobilis is known for its traffic updates on the radio. Many Belgian drivers rely on its information. The latest GPS systems can get these traffic updates directly. To promote this Belgian advertising agency Duval Guillaume planned some creative stunts during rush hour.
1 Comment
Creative thinking. I like the fact that the campaign itseld was probably not very noticable by the drivers, but very noticable by bloggers and media.
ReplyOverall – nice!
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