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Milka, the famous chocolate brand, made French people face a cornelian choice in their new campaign. Whenever somebody bought a Milka product, one piece was missing. In the package their was a unique code where the pople could then send the missing piece
One of Milka’s tagline is “Bringing people together”. But in these modern, digital times it is hard to bring people together. That is why they created the very first online cursos meeting where people could come together als a cursor..
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