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Three arcade games has been custom-made in order to work with all types of currencies that travelers may bring to the table. This way visitors can take a trip down memory lane while at the same time tribute to the greater cause. All money received from Ch
Undocumented migrants are people who avoid authorities and don’t visit normal hospitals for fear of getting deported. But how do you get your message across to people living off the grid? People, who don’t read newspapers, check Facebook, look at posters,
A little modification to table manners increased the number of donations for the Polish Red Cross by 65%. This very simple gesture gave hundreds of thousands of malnourished children hope for a better future.
The Red Cross in Mexico changed the coin slot of our traditional moneyboxes for a 'bill slot'. This way, they surprised donors that discovered that they couldn't give a coin but a rolled-up bill instead.
In search for young volunteers, Cruz Roja Colombiana asked TBWA to find a way to show the importance of being prepared to help others when facing a disaster.
Cool campaign from the Red Cross, where they tried to get as much 25+’ers to donate blood, twice a year. They want to promote the idea by placing bloodbags, next to youtube videos. As the video continues, the red bar grows bigger, and the bloodbag g
Amsterdam directors Andre Maat & Henk Loorbach created this film together with Berlin agency Heimat for the Red Cross to ask people to “give life and donate blood”.
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Worldwide support for the flood victims in Pakistan is starting slow. It’s one of the biggest disasters ever happened so there is a lot of money needed. With this print campaign the Canadian Red Cross is convincing people to donate for this cause. T
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To collect money for the humanitarian movement Red Cross, the mexican filiation of JWT made a creative guerilla campaign. They changed the toy cars, helicopters and plains standing on the streets, into an ambulance, and “doll”-volunteers carry
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