Creative Criminals

iStrategy

UWGM: Cardboard Roof

Posted by Rindert Dalstra - Category: Ambient
  • Company: United Way of Greater Milwaukee
  • Agency: Jigsaw Agency
  • Country: USA USA

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This is the slogan that printed on the roof of this bus stop. “Cardboard does not constitute a decent roof over your head.” The ad is made for United Way of Greater Milwaukee, they try to improve lives by mobilizing community resources.


Coral: Decoration starts with colours

Posted by Sander Janssen - Category: Ambient

1 comment

Coral is a known producer of paint. To promote it’s premium decoration line they handed out coloured light bulbs. With these light bulbs aimed at a wall, people can see how much change a different colour can bring. It’s a sipmle idea but I think it’s really good.


Latet Charity Organization

Posted by Sander Janssen - Category: Ambient, Outdoor

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An Urban Protest Exhibit featuring 1.3 kilometers of empty dinner tables to raise 200,000 holiday meals.
I have some strange feelings with this one, why spend this much money on a non profit campaign?
Nontheless it’s a good idea, and again from Israel!


Guinness: Pool cue

Posted by Sander Janssen - Category: Ambient

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We’re always discussing which brand of beer has the best advertising campaigns. But now I realize we were forgetting Guinness. I love this ad, it’s so subtle yet brilliant! But I’m wondering if it would be this effective if people use bleu chalk on top of the cue…


Elmex: bus ticket

Posted by Sander Janssen - Category: Ambient
  • Company: Elmex
  • Agency: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv
  • Country: Israel Israel

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If only there were as much creative ideas in Belgium as there were in Israel, I can’t say it enough!
Again a simple idea, but it would put a smile on my face if I see this in real life!