Creative Criminals

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Bontrust: Money Love..

Posted by Bert Callens - Category: Animation, TV & Cinema Film

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It’s hard for European banks to regain customers during the financial crisis…
So how can they possibly convince people to re-invest their money in a bank? By telling their money is safe and that their invested money will increase when time passes by..

Bontrust, a German bank has a different style of telling that..
See for yourself!


Inlingua: Word War II

Posted by Bert Callens - Category: Animation, Print, TV & Cinema Film

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Inlingua is one of the world’s leading language training organizations with over 300 Language Centers in 40 countries across Europe, Africa, Asia, North and South America.
They’ve launched a campaign where they show different battle images made out of words.
That way they want to describe the obstacles people are facing if they don’t know a language.

Inlingua also made print advertisements with the baseline “Conquer New Markets”. Watch them after the break.


Death of a little boy

Posted by Bert Callens - Category: Animation, TV & Cinema Film
  • Company: Stand for the Dead
  • Agency: Unkown
  • Country: Canada Canada

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Every death has a name. Every name has a story.
This is the short but terrible story of a little boy named Mussan Barak, who lived in Darfur.
Commercial is for the ‘Stand for the Dead’ organization.

Stand For The Dead is an integrated campaign running in Canada. The goal is to put up as much as Canadian students to (proudly) wear a T-shirt with one victim’s name on. That way they stand up together against the loss and suffering of one mother, father, brother, sister, son or daughter…


Mercedes: Dreams

Posted by Sander Janssen - Category: Animation, TV & Cinema Film

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A great Tv spot for the Mercedes Benz E-Class, apparently the driver of this car was dozing off and starting to dream.
Thank god for the new Mercedes’ ‘Attention Assist’ that aids in keeping the driver awake and alert!


Black Thinking: I wear no underwear

Posted by Bert Callens - Category: Animation, TV & Cinema Film
  • Company: Black Thinking
  • Agency: Road, Barcelona
  • Country: France France

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Black Thinking, a clothing line has a different style to promote their clothes. Instead of showing the clothes, they have this odd, but creative strategy (that reflects their philosophy) to attract consumers.. Together with the agency Road (Barcelona) they made 5 “cine noir” short videos.

To see the 4 other Black Thinking commercials,

I Wear no Underwear


Npower: Wallace & Gromit

Posted by Bert Callens - Category: Animation, TV & Cinema Film

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Who doesn’t like Wallace & Gromit, the two funny plasticine characters, who are always involved in funny situations…
Nobody!
That’s what Npower, the electricity and natural gas supply company, thought and they made a commercial with our two friends…


Comcast: Rabbit

Posted by Bert Callens - Category: Animation, TV & Cinema Film

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How does somebody come up with this?
A rabbit bred with a panther, attached to jet turbines, skating on ice with the wind in his back, doing a ski jump with a fighter pilot on its back…

Don’t ask me, but I think the result is pretty amazing and clear..
Comcast High Speed Data with Powerboost


De Lijn: Never alone always together

Posted by Sander Janssen - Category: Animation, TV & Cinema Film

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The Belgian public bus transport company “De Lijn” proves it’s better to travel in groups. These great animation films were created by Duval-Guillaume Antwerp, they show the way to do it using some cute animals.