Creative Criminals

Wrangler has launched a new mobile brand platform to reignite your instinctive nature for adventure and discovery. Created by TBWA’s Digital Arts Network Hong Kong, Wrangler Mileage is a mobile app that once installed on your mobile device, runs silently in your back pocket and creates your own personal map of the world that can be uncovered as you journey through life.

To bring the Hamburg Philharmonic Orchestra and classical music back to life the Orchestra created Acousticons. The first ever messenger app that emotionalizes textmessages with music. Great idea since youngsters spend hours a day on their smartphones.

Cool application by Mercedes-Benz. Not a commercial one, but a useful one. One to help people save their battery, just like the BlueEfficiency technology does with their Mercedes cars..

Great idea from Huggies, Portugal. They made a device you put on your babies diaper and when it perceives an increase in humidity it sends a tweet out to the parent’s Twitter account to let them know the baby needs their attention.

JWT Brazil designed this Rock Clock alarm clock application for 91 Rock radio station. It’s not simply an alarm clock, every time you snooze you get a heavier rock song. This fits perfectly for a rock music radio station.

Fundawear is an innovation from Durex that allows touch to be transferred over the internet. So for the first time you can tease, tickle & tantalise even when you’re apart.

Axe is known for its innovation and creativity within online and televised advertising, two media extremely powerful on the target, but above all two very complementary media. The idea therefore was; using mobile as the connector between those two powerful media. Using Shazam injecting excitement and extra coolness into the campaign.

E-Mart, Korea’s No.1 retail brand, is branching out its mobile business. They came up with an idea for customers to experience E-Mart’s new mobile technology, “E-Mart Sale Navigation”. The concept is to let customers know the location of discounted products in a huge store, through their smart phones.

Awesome job by Google Japan; This new Chrome Experiment syncs up your computer and your smartphone, and turns any website into a 3D maze, where you can play. Test it, it is quite amazing. Click here to go to the website

With Duct Tape Digital you can restore all your smartphone’s functions. By simply disabling the damaged areas on the screen, and move the important functions to the areas that still work.