Creative Criminals

iStrategy

Coca-Cola: Slender Vender

Posted by Bert Callens - Category: Ambient, Outdoor

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Diet Coke fits beautifully into one’s lifestyle — and so does its Slender Vender: The thinnest vending machine in the world. It fits where others can’t and may show up in a place you’d least expect. Discover how people react when they see it.


Fundación Anar: Only for Children

Posted by Bert Callens - Category: Outdoor

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ANAR Foundation manages in Spain the european unique phone number 116 111, to attend children and teenagers under a risk situation. Knowing the average height for adults and children under 10,GREY has created two different messages. Using an outdoor lenticular we show adults an awareness message, while children see a message where we offer them our help and show them the telephone number.


Corona: Save the beach

Posted by Bert Callens - Category: Outdoor
  • Company: Corona
  • Agency: JWT
  • Country: Spain

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Rome is known as one of the most beautiful cities in the world, with unforgettable architecture and an atmosphere that can’t be found anywhere else. Lately, though, it’s become a real dump. German artist Ha Schult constructed a temporary hotel in the city to highlight the sad state of Europe’s beaches. The hotel, part of Corona’s Save the Beach campaign, is constructed of garbage collected from the shoreline.


Shorashim: Donate with style

Posted by Bert Callens - Category: Online, Outdoor

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In Israel there are thousand of elderly people who don’t have anything to eat. And there are thousands of youngsters who don’t really care, but who love vintage clothes. So McCann, Tel Aviv found a way to combines these 2: ‘Donate with style’ where old clothers were transformed into stylish vintage clothers for the youngsters..


Opel: The color changing car

Posted by Sander Janssen - Category: Ambient, Outdoor

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Launching a new car isn’t always that simple, but they are spot on with this one. They placed a, not yet launched, Opel Adam in the centre of Copenhagen and made it come to life.


Qualcomm: Best Bus Stop

Posted by Bert Callens - Category: Outdoor
  • Company: Qualcomm
  • Agency: Unknown
  • Country: USA USA

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Qualcomm is an American telecommunications company and came up with this cool stunt. They put up a poster featuring a URL in some bus stops. They then waited for people to visit the mobile site and when they pressed the button, the fun began. Watch to see what happens..


Walt Disney: Wreck-it lane

Posted by Bert Callens - Category: Outdoor
  • Company: Walt Disney
  • Agency: Fold7
  • Country: United Kingdom United Kingdom

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Wreck-It Ralph is a3D computer-animated family-action comedy film produced by the Walt Disney Animation Studios. To promote their movie in the United Kingdom, they’ve gone really far, they built a pixel-street, called the 8bit-Lane. Great work!


Taste Fantastic: Human Lab Mice

Posted by Bert Callens - Category: Outdoor

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As part of their research into human/snack behaviour, Taste Fantastic built a special laboratory to see how far subjects would go for Vintage Cheddar and Red Onion flavour Fantastic Delites. Funny outdoor stunt!


IRFZ: Welcome Kiss FM

Posted by Rindert Dalstra - Category: Ambient, Outdoor
  • Company: International Radio Festival Zurich
  • Agency: TBWA, Zurich
  • Country: Switzerland Switzerland

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International Radio Festival Zurich offered a type of alternative display to welcome Kiss FM, an Australian radio. The idea of ​​TBWA Zurich, symbolically transforming the manholes into speakers. Implying the depth from this radio across the world.


Jeep: Wash Stencil

Posted by Bert Callens - Category: Outdoor

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Jeep means Off Road, and Off Road means dirty cars. And in Mexico City, a place with 3.5 million vehicles, there’re many with “The Jeep Spirit”, but they don’t know it yet.
So why not leaving them a message?