Creative Criminals

“New type viruses appear continuously because the nature is revenged on humans for excessive exploitation.”

WWF used a a gaint paint can as the mouth of a river. One placed in the countryside and the other one in Tokyo. The slogan that goes with the prints is: “A single tin of paint can pollute millions of litres of water.” This is a 2007 winner at Cannes Lions by the way.

This is a cool idea, pretty shocking no?

Update: This ad wasn’t as original as I expected, it was already done by TBWA Frankfurt in 2000.

Yesterday I posted the campaign where the Tsunami was compared to 9/11.
Today I have a same story and I wonder what they’re trying to prove with this one.
It shows Hitler making love with a woman, and underneath the slogan ‘Aids is a mass murderer’. We first posted a video of it, but it was a bit too horrible so youtube deleted it..

Ok their goal is to help people with the disease and inform others, but I’m sure there is a better way to do it.
Altough, like the Tsunami campaign: idea’s like this are a buzz and eyecatchers..

WWF Brasil is playing daredevil. They made a print campaign where they compare the disaster of 9/11 and the tsunami with eachother.
The tsunami killed 100 times more people than 9/11. The planet is brutally powerfull. Respect it. Preserve it.

I don’t think the Americans will like this comparison.. Although WWF is right about the death count and that everything in America is ‘bigger’, still I think it’s a bit insensitive.
But I’m sure WWF Brasil thought of the consequences and launched the campaign anyway because they’d be sure that a lot of people would react on this print ad. And that’s the only thing they want..



Click to see the video that was made.

Too bad these markers are 100% water and sun proof. Right guys?

This ad is hilarious! I love the facial expression of the tattoo guy. If you click continue you can see the print version of this campaign.

Yet another great advertisement made for Scotch. It seems to be so strong that you can use it to bend a nail and hang a painting on it.

This is a great concept, but I can imagine it’s pretty expensive. 2 double page ads won’t be cheap.
But I think everyone who likes poker will like this ad…

Innovation uses magazine particular media form which means a piece of transparent PVC paper will be placed into a magazine and will be printed a DHL worker on both side. Therefore, when you turning the paper the worker can deliver the express mail to no matter Chinese or Japanese customers. By doing this, the fast and reliable international express mail service can be embodied.