BMW: The oldest trick in the world

Posted by Rindert Dalstra on March 9, 2010 No comments yet

BMW’s S1000RR is the most powerful one liter bike ever. They launched this bike with a viral using the oldest trick of the book. A tablecloth was pulled from under a place setting but this time they used the bike to make a big impression..



Company: BMW
Agency: Unkown
Country: Unkown

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Rating: 4.6/5 (5 votes cast)

Ray Ban: Tattooed Sunglasses

Posted by Bert Callens on February 19, 2010 No comments yet

Maybe some of you already viewed the video circulating on the internet of the guy that tattooed Sunglasses on his face. For those who don’t, Creative Criminals posted it for you..
In the beginning it was unclear whether it was a fake or a real video. After some research of Creative Criminals we can assure you it was made by their agency Cutwater.
Nice idea, the video today is viewed over 1.3 million times!



Company: Ray Ban
Agency: Cutwater
Country: USA USA

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Rating: 3.7/5 (6 votes cast)

Puma: HardChorus

Posted by Bert Callens on February 14, 2010 No comments yet

For the English football fans who’d rather go and see the football match than sitting at home eating with their girl for Valentine, Puma found the perfect excuse.. E-mail them this video!
In the video you can see the diehards of Tottenham sing ‘Truly Madly Deeply’ (Savage Garden) in a special hooligan version.
“They Want To Be In Your Arms/You Want To Be In The Stands”.

Click here to see the Italian Version.


Company: Puma
Agency: Unkown
Country: United Kingdom United Kingdom

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Rating: 5.0/5 (8 votes cast)

Craftsman Tools: Flying Mannequin

Posted by Bert Callens on January 28, 2010 No comments yet

How can a man possibly test whether his Craftsman tools can bare one an another. Well; invite two of your best mates, steal a mannequin doll, get your old bike out of the garage, buy some duct tape, dress the mannequin as superman (by giving it a cape), go to an abandoned place and try to let her fly..
We know, pretty unusual right?

Check out the other test where they smash a car into pieces.


Company: Craftsman Tools
Country: USA USA

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Rating: 4.6/5 (5 votes cast)

HP: holes in the wall

Posted by Rindert Dalstra on December 17, 2009 1 comment

HP uses a creative way to advertise their advanced photo paper. They made people second guess whether they were looking at a fake background or an actual scene. In reality, the only fake thing was the hole printed on HP paper

Company: HP
Agency: Publicis
Country: Malaysia Malaysia

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Rating: 5.0/5 (7 votes cast)

Vodafone: Real Tchaikovsky Ringtone

Posted by Bert Callens on October 23, 2009 No comments yet

In this new spot, Vodafone NZ’s Symphonia features 1000 cellphones syncing 53 different ringtone alerts from 2000 sent messages to reconstruct Tchaikovsky’s 1812 overture.
Is it real or Fake, I can’t tell, but the idea is good!



Watch the making of:


Company: Vodafone
Producer: Jol Mulholland
Country: New Zealand New Zealand

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Rating: 4.9/5 (7 votes cast)

Bon Yurt: How to promote yoghurt

Posted by Bert Callens on October 7, 2009 No comments yet

In this video paint ballers shoot the world famous portret of Marilyn Monroe.
Believe it or not, but it’s to promote a yoghurt brand ‘Bon Yurt‘.
It’s amazing to see how they do it. Although they’re very close to the paper they must be very good at aming..



Company: Bon Yurt
Agency: Unkown
Country: Colombia Colombia

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Rating: 4.9/5 (9 votes cast)

Bubble gum viral test

Posted by Rindert Dalstra on October 1, 2009 1 comment

We know that the French are crazy. In this viral, they blow balloons out of chewing gum but instead of filling them with air they fill it with helium. What happens does not look realistic but is funny. All the credits go to Advertising Agency Rapp, too bad that they did not link a real brand of chewing gum to it. I can imagine Bubble Gum would have loved to see their name added to this viral.



Company: Unkown
Agency: Rapp
Country: France France

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Rating: 4.3/5 (7 votes cast)

Diesel: A head, without a body

Posted by Bert Callens on September 27, 2009 No comments yet

Meet Quique, he was born in Rosario, Argentina on the 20th of June, 1982.
Quique is a medical wonder, because he was born without a body. Doctors always said that it would be impossible for Quique to transplant his head on a body, but because of modern technology doctors give him a new chance..
Now he’s searching for someone that is willing to donate his body! Check out his website!



This movie is made for Diesel to promote it’s new helmets. The guy who came up with this idea must have a lot of perseverance. Imagine if you would be the manager of Diesel and someone of your team would say “Hey, to promoto our helmets, let’s make a campaign about somebody without a body..”

Company: Diesel
Agency: We Choose Fun
Country: Spain Spain

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Rating: 3.9/5 (7 votes cast)

EA: Artist & Flatulist

Posted by Bert Callens on September 1, 2009 No comments yet

We all take video games for granted, but do you have any idea how much work it takes to build up a whole virtual gaming world? Graphics, movements, levels, inspiration, but above all; the sound..
Meet Myron Lefkowitz, the man who makes sound effects using his own personal wind instrument. He’s an artist and nowadays he works for MySims Racing..



Company: Electronic Arts
Agency: Wieden + Kennedy
Country: United States United States

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Rating: 4.6/5 (5 votes cast)

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