ArtCenter: La Pizza
Posted by Sander Janssen - Category: Direct Marketing- Company: Artcenter
- Agency: Giovanni+Draft FCB, São Paulo
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Country:
Brazil
In São Paulo Brazil there are more than 40 printing companies, but ArtCenter is the one that pops out with this direct marketing campaign. They delivered free pizzas to all the advertising agencies in town. But it were no ordinary pizzas, the topping of the pizzas was printed onto the dough. Fantastic!
4 Comments
The message sticks on the consumer’s mind!. Well done!
ReplySUPER BIEN REALIZADO EL VIDEO, MUY BUENA ILUMINACION Y BUEN MANEJO Y DIRECCION DE CAMARAS
Reply:19, good exposure but the grammar is incorrect. “we decided to delivery a few”
ReplyGreat idea! but I would have included a message to recycle or to have done something with those boxes, its a lot of wasted paper and cardboard. Aside from that, excellent.
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