Interbank: 3 Minute Car Loans
Posted by Rindert Dalstra - Category: Print- Company: Interbank
- Agency: JWT, Lima
-
Country:
Peru
Interbank in Peru ran a print advertising campaign using unfinished works of art to promote a three minute car loan application process. Mosaic, rug, pointillism and paper balls are used to demonstrate the concept of people beginning detailed work with great focus, before losing patience. “Some people can’t wait. We offer car loans granted within 3 minutes”.
1 Comment
It’s an awesome idea, but is complex, as a print it should be a lot more simple and easy to understand…. In my opinion of course
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