Creative Criminals

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There’s always time to vote

Posted by Bert Callens - Category: Online, TV & Cinema Film

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Soon the European Parliament Elections take place. The elections in the European Union take place every five years by universal adult suffrage. There will be 785 MEPs elected to the European Parliament.
To be sure that there will be enough voters, they made this absurd ad…



Institution: European Parliament


Greenpeace: Greentube

Posted by Bert Callens - Category: Online
  • Company: Greenpeace
  • Agency: Almap BBDO
  • Country: Brazil Brazil

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Almap BBDO Brazil recently made a very creative online ad for Greenpeace..
When you see a video in Youtube, you have the red bar below that gives the length of the video.
The red bar represents the ‘Earth Temperature’ and the yellow bar above represents the ‘Climate Conditions’.
At the right you see their slogan ‘Stob Global Warming’..

Nice way to show the impact of global warming on climate conditions, the ocean level and the biodiversity
Such a simple idea, but deep respect for the team who came up with this..

Climate Conditions


To see the two other Greentube videos..


Romani: Ecological Business Cards

Posted by Rindert Dalstra - Category: Direct Marketing
  • Company: Romani
  • Agency: Fischer
  • Country: Portugal Portugal

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Business cards are usually made of paper. But using paper, even recycled is not good for the environment. To avoid this issue, the solution was to not print any cards at all, but to create a rubber stamp and then “recycle” anyting that is at hand into business cards. This idea was made for an environmental consultant.


So Believe Live Water: 3D Commercial

Posted by Bert Callens - Category: TV & Cinema Film

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I found this on Youtube, it’s a 3D commercial for the Super Bowl of last year.
Star players doing ballet and lizards dancing.. Odd combination, but I’m sure that in 3D it’s cool to watch.
Now I only need the 3D glasses…



Company: So Believe Live Water
Country: USA USA


Sky TV: Gisele Bündchen

Posted by Rindert Dalstra - Category: Ambient, Celebrities, Fake or Real

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Gisele is laying on a couch with a remote controle in the middle of the Sao Paulo Airport. She is zapping between channels. The only catch to it, is that everything is performed for her in real life. People are amazed by what is happening. It is an ad for Sky TV. Off topic remark: Gisele looks great!



Company: Sky TV
Country: Brazil Brazil


Hospital Alemán: Children don’t listen

Posted by Bert Callens - Category: Print

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Hospital Alemán is a hospital based in Buenos Aires and recently started with their “Kinder Plan”. This campaign won several prices at the Clio Awards 2009. It shows the difference between the actions of kids and the instructions given by their parents..
The ‘Tree’ won gold for the best Print!

It’s simple, but I like their way of thinking..

Hospital Aleman


 Hospital Aleman
 Hospital Aleman 2


Mercedes: It reads the road

Posted by Rindert Dalstra - Category: TV & Cinema Film
  • Company: Mercedes
  • Agency: BBDO
  • Country: Germany Germany

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Earlier this week Bert posted a commericial made for Inlingua, is one of the world’s leading language training organization. Everything was made out of words. Today I found a commercial made for Mercedes Benz their Benz Brake Assist System (BAS). This system “reads” the road and the ad takes this littarly.