Carlsberg: Pearl

Posted by Bert Callens on December 17, 2009 No comments yet

I’m wondering if Carlsberg is the first beer brand that had this idea?
This is a campaign of 2006 and it shows two caps shaped as an oyster. The pearl in the middle is ofcourse a drop of their “best beer in the world”
So simple, yet so sublime..

Company: Carlsberg
Agency: Saatchi & Saatchi, Italy
Country: Italy