In Iraq a lot of foreigners are being kidnapped. To prove that these people are still alive the kidnappers give them a newspaper so the date can be verified. In this case the guy that is being kidnapped is already holding the newspaper with his picture that the kidnappers are going to send to the newspaper to demand a ransom. This advertisement was made for Bild, a German newspaper that claims to be world’s fastest newspaper.



Company: Bild
Agency: Jung von Matt
Country: Germany

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