An ordinary looking East London corner shop was hacked to play a familiar tune whenever anyone picked up a Red Stripe, much to people’s surprise. People did not knew what was happening at first, but it didn’t take long before everybody was dancing.
Red Stripe: Music in corner Shop26
To launch the new formula of the flavors of Smirnoff Caipiroska, the brand created bottles with a diagonal perforation and with the texture of the fruits (lemon, passion fruit and berries. When opening the bottles, consumers could feel the unique experien
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