The vodka brand Absolut has requested Spike Jonze (best known for his collaborations to the movie Being John Malkovich), to participate in a ground breaking short film. The partnership acknowledges the brand’s position as a pioneering and culture-shaping brand.
The short film is called “I’m Here” and is a 30-minute love story about the relationship between two robots living in L.A. It is said that the short film shows the director his vision of the brand Absolut.
It premiered last week on the Sundance film festival.
Click here to see the short movie.
Company: Absolut Director: Spike Jonze Country: USA
Posted by Sander Janssen on October 11, 2009 1 comment
A while ago Rindert posted a really cool series of print ads for Absolut wodka. Today I found a new one, but I haven’t posted this one for the creativeness of the ad. I just like the fact a bottle can become so famous, they don’t need to put a label on it, everyone knows this is a bottle of Absolut…
Posted by Bert Callens on August 4, 2009 1 comment
A group of artists comes together in locations around the world to create art pieces that spell out the philosophy of Absolut Vodka. Doing things differently, leads to something exeptional
Check out how they made these pieces of art. Amazing!
Posted by Rindert Dalstra on June 15, 2009 7 comments
For over 25 years Absolut vodka has had a simply genius advertising campaign. The well known bottle of Absolut is the shape of a Swedish Medicine Bottle. Which is hard to use for bartenders but the shape was an inspiration for their print campaign.
The principle is simple. Always create the same shape with a dazzling image using all different kinds of techniques. The prints that were displayed in magazines became collector items and even famous artists and writes helped creating them. According to Advertising Age magazine, the Absolut vodka campaign was one of the ten best campaigns of the 20th century.
In this post you will find more than 75 different advertisements according to well known places around the world. Click Continue under this image to see them all.
The agency that helped Absolut with creating these amazing advertisements was TBWA/Chiat/Day.
Posted by Rindert Dalstra on June 12, 2009 1 comment
In Belgium from the 11th till the 18th of June Absolut Vodka has five Porsche taxis driving you around for free in two major cities. They drive to shopping malls, pubs and other public places. At night they drive people home from party locations. It is part of their new campaign “In an Absolut World”.
USA
France
Belgium
