Creative Criminals

According to some Russian sires, this was a real accident, not a guerilla campaign created by the advertiser. The ‘accident’occurred this winter in a city called Tomsk. You can see a car that slipped and crashed into the billboard. On the billboard it says “Speed must be reasonable”.
Fake or real? What do you think?

To educate pedestrians in Curitiba, Brazil about the dangers of jaywalking, the Curitiba City Hall’s agency Master painted artworks on crosswalks all over town. The art peeled off to reveal the message ‘now that you’ve taken notice, use the crosswalk’.

The Portuguese sleep association created these two print advertisements to make people aware of the fact that driving tired can kill people.