Chevrolet: Rescue drive
Posted by Sander Janssen - Category: Ambient- Company: Chevrolet
- Agency: Monumenta
-
Country:
Brazil
To promote the new Chevrolet Cobalt, a complete new approach in test-driving was used. The most ideal moment to convince people to buy a new car is when their ‘old’ car lets them down. So when people ordered a tow truck, a brand new Chevrolet came with it and they could use this car to get to their next destination.
