ING-DiBa: Smartphone basketball
Posted by Sander Janssen - Category: Ambient, Mobile- Company: ING-DiBa
- Agency: Agenta agenturgruppe, Münster/Berlin
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Country:
Germany
A very cool stunt was done by German bank ING-DiBa. They figured out a way to use your smartphone to control an animated basketball shot. This game was placed at major basketball matches. We’re a fan of the concept but what is the real benefit the bank is getting from it?