Creative Criminals

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Heineken: Indie coaching

Posted by Sander Janssen - Category: TV & Cinema Film

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People who are sick of all these so called hipsters on music festivals, should definitely check out this commercial. Primavera Sound Foundation in colaboration wit Heineken is coaching hipsters to be as ‘genuine’ as possible.


Antarctica: Beer turnstile

Posted by Bert Callens - Category: Ambient

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During the Carnival in Rio de Janeiro, the high consumption of alcoholic drinks is the main responsible factor for the increase in traffic accidents. Drunk drivers are directly involved in the increase of 50% of fatal accidents during this time of the year. Antarctica’s , the most consumed beer brand and sponsor of the event, was to make its consumers arrive safely at home after drinking. Therefore they developed The Beer Turnstile..


Somersby Cider: Apple Spoof

Posted by Bert Callens - Category: TV & Cinema Film
  • Company: Somersby Cider
  • Agency: Fold7
  • Country: United Kingdom United Kingdom

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Cool spoof commercial on Apple from Somersby Cider. The brand used the set up from the Apple stores and copied it into a Somersby feeling. Some of the computer jargon works surprisingly well for drinking but the tagline in the is the best. “Somersby Cider, less apps, more apples“.


Heineken: Steal a girlfriend

Posted by Bert Callens - Category: TV & Cinema Film

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Apparently the vintage look & feel in commercials is back. Wieden & Kennedy New York made this new commercial for Heineken, where a guy is tealing girlfriends all over the world. Don’t really get the concept of the commercial, but it is fun to watch.


Sol: A Free Beer For Free Spirits

Posted by Bert Callens - Category: Ambient

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Pleasant surprise for these commuters in London. When going home after a hard week of work, Sol, a beer brand, wanted to give the chance to prove the working people that they’re still free spirits at heart. They gave them the chance to bin their ties and by doing so they could gain a free beer.


Jameson: Iron Horse

Posted by Rindert Dalstra - Category: TV & Cinema Film

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Set in the early 1800s, this spot continues the saga of our brand founder, John Jameson, and his quest to protect is beloved whiskey. In the latest commercial, he comes face-to-face with his fiercest adversary yet – modern technology. Jameson has to think on his feet faster than ever before in this action-packed tale.