Posted by Rindert Dalstra on February 13, 2010 No comments yet
The military use of young children is still a big issue in many parts of the world. To catch people’s attention Amnesty International made this print advertisement of an extra extra small t-shirt with an army camouflage print on it that fit small children. You don’t expect to see a size XXS. Tag line that goes along is: stop child recruitment.
Company: Amnesty International Agency: Upset!, Athens Country: Greece
Posted by Sander Janssen on December 12, 2009 No comments yet
I always liked the ads made for non-profit organisations. The main advantage for them is that they can be really shocking without having to worry about the image of the company. This commercial for Amnesty International is shocking again. It gets a bit boring after a while, maybe they should have shortened it a little. But still it delivers the message great, and that’s what they want in the end. Off course you only want to see this ad once, after that it lost it’s catch.
I haven’t posted this ad because the spot is really good, I just like the idea! Amnesty International invites everybody to take parts in events organized during the Amnesty nights. The philosophy is: The more people get involved, the more noise they’ll make… and the less leaders of certain countries will be able to sleep with a clear conscience.
This blog exists for less than 4 months and we have already posted 47 different ads made for the non-profit sector. It is good to know that advertising agencies are doing their best to make these ads as good as possible. It is not the first time we have showed you a campaign for Amnesty International, and again it is a cool one!
Company: Amnesty International Agency: TBWA, Lisbon Country: Portugal
Nowadays everything is possible thanks to many technological breaktroughs. Even in advertising the possibilities are endless.
Domestic violence only happens when nobody is watching, why not use this litterally in your advertising campaign? These new billboards use eye tracking technology, when people watch directly at the billboard it displays a different immage then when nobody is watching.
60 years after the Universal Declaration of Human Rights was signed, the human rights are still flouted.
That’s why Amnesty International has created, together with Air Brussels – Paris, an integrated campaign to raise awareness among Belgians..
How? By taking a very interactive approach and by shocking the Belgian citizens at all sort of ways..
This is the second part of the campaign made by Amnesty International Croatia.
It shows two toy soldiers doing an execution. These acts have become a part of daily life in Somalia, many times children are witnesses to these murders. Sometimes even child soldiers perform executions..
“In the eyes of a Somali child, war is barely a game.”
To see the first part of the campaign made by Hype,
Executioners, torturers, traffickers, rapists, … Anmesty International all fights them, and there is one same thought these villains share: that you don’t watch this video, and that you don’t become a member of Amnesty International..
Company: Amnesty International Agency: WCRS, London Country: United Kingdom
Amnesty International tried to gain awareness to stop human trafficking. This ambient was made at German airports. They put a woman in a suitcase and then was put on a baggage carousel. Which appeared to be oficial airport stickers where actually stickers that made people aware of human trafficking.
Company: Amnesty International Agency: Serviceplan Country: Germany
Greece
Slovenia
France
Portugal
Germany
Belgium
Croatia
United Kingdom
