USALast year, Red Peak Branding conducted a unique urban experiment for Hudson Urban Bicycles. On January 1, 2011 they chained a fully loaded bike – bells, basket, lights and more – to a post along a busy Soho street. They took a picture of the bike everyday for 365 days, watching it slowly vanish before our eyes.
United KingdomFilm Club Productions, London-based animation production company, has directed and animated a commercial for tissue brand Tempo commissioned by its agency Publicis London.
The 30-second TV commercial “Bike” created by director Vida Vega is the first in a series for the new pan-European ad campaign and launches across mainland Europe in countries including Germany, Italy and the Netherlands.
UkraineA bank manages your money and should therefore be trusted. For this reason they create most of the time pretty serious and boring advertisements. Advertising agency Ogilvy in Ukraine found this an opportunity to “not be surprising”. Resul: a funny commercial for a retail bank.
The NetherlandsMove is a brand of lighting for bicycles, with these glow in the dark guerrilla stickers they are promoting their brand. In the Netherlands many people are using a bike for transportation, with these road stickers they are reminded of the importance of good lighting on their bike.
Throughout the years mankind found better and faster solutions to get from point A to point B. Riding a horse, by boat, by bike, by train, by car, by airplane, … we’ve seen it all!
What will the next step be? By rocket or by teletransporter? Who will tell..
For this weeks’ Vintage Tuesday we’ve selected 6 vintage ads promoting different ways of transportation. Bicycle – Boat – Train – Bike – Car – Airplane.
You can clearly see not only the way of transport changing, but also the way of promoting it..
Enjoy!
(1869, 1905, 1930)
(1949, 1951, 1960)
