Creative Criminals

This billboard was made for Orphea4D Protection, a powerful insecticide spray for exteriors. Because the warm season is coming where bugs and insects are starting to annoy everybody they wanted to show that they are the perfect solution. And they’ve couldn’t prove it better than with this billboard.

UTEC or The University of Engineering and Technology, needed a solution to get students interested in applying for an engineering program. They decided to start by changing a local problem. Lima is the second largest capital in the world set on a desert, so the lack potable water is a huge problem. Having in mind that the presence of rain is almost zero, but at the same time the atmospheric humidity is about 98%, this inspired them to build the first billboard that produces drinking water out of air.

This is a cool billboard ad from Audi, where it shows 2 rings, equals Marriage (=Ehe), en 4 rings (the logo of Audi) equals Love (=Liebe). But then Mercedes decides to go a step further, by putting its logo to the billboard next to Audi’s one, and saying “Mercedes = Sex”..

To show the hydrating effects of the all-new Intense Hydration face care line from Burt’s Bees, the agency re-imagined the typical “Before & After” demonstration by constructing a billboard using thousands of coupons. Then they let the power of curiosity take it from there..

To coincide with temperatures hitting 42 degrees in Perth at this time of year, RAC Roadside Assistance, via The Brand Agency, Perth has produced this special build, 3D poster on the remote Forrest Highway to remind motorists of the drawback of not being an RAC member.

Remember the billboard battle from Audi versus BMW? Well apparently it went on, and on. After BMW’s ‘Checkmate‘, Audi bought an even bigger billboard where it said ‘Your pawn is no match for our King‘ showing the Audi R8. Well now BMW took the battle to an even higher level (literally) and bought a small Zeppelin, where the words ‘Game Over‘ were written..



Company: BMW
Country: USA

Ogilvy Düsseldorf came up with this clever idea to let people make donations for African Angel, an organization helping out the poorer in Africa. They created a billboard where people could scratch of the upper layer. While scratching, the image changed..

In its perpetual quest for purity, Absolut has called upon German artist Simon Schubert to create an extremely pure work of art. Thanks to his expert technique of folding pieces of paper, Simon Schubert designs images with different perspectives by mastering shadows and light. No ink, no paint, 100% cellulose paper. The masterpiece has been installed for a week in a bus shelter completely covered in white.

Watch the video after the break.

Alcro, a paint manufacturer, illustrates a Swedish ice hockey player in a dramatic tackle with an opponent from another team. The visual and dramatic color splash also went outside the traditional frames of advertising billboards in a very literal way.

The Colorado State Patrol is educating people not to stick to the bumper of a truck because it can turn any vehicle into a convertible. It is not the first time they created such a billboard. Have a look at this one.