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LG: Huge Refrigerator

Posted by Bert Callens - Category: Ambient
  • Company: LG
  • Agency: Unknown
  • Country: France France

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A picnic is great, but how about a huge french picnic? LG France, came up with this crazy idea to promote its new (giant) refrigerator, the Platinum II. They flled up a huge tanker with all kind of provisions for a giant picnic held in Paris. The tanker was covered as it was a refrigerator. Nice idea, but not really effective if you think that only a helicopter or people standing on a bridge above the canal could see the boat was transformed into a fridge.


Vintage Tuesday: Transportation

Posted by Bert Callens - Category: Vintage

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Throughout the years mankind found better and faster solutions to get from point A to point B. Riding a horse, by boat, by bike, by train, by car, by airplane, … we’ve seen it all!
What will the next step be? By rocket or by teletransporter? Who will tell..



For this weeks’ Vintage Tuesday we’ve selected 6 vintage ads promoting different ways of transportation. Bicycle – Boat – Train – Bike – Car – Airplane.
You can clearly see not only the way of transport changing, but also the way of promoting it..
Enjoy!

(1869, 1905, 1930)

(1949, 1951, 1960)