Creative Criminals

This entry is about Colombia’s 60 years of struggle against the world’s oldest guerrilla group, FARC. Lowe, Bogota found a way to communicate a demobilisation message with these Guerilla fighters. All around Colombia, they decorated large trees with Christmas lights. Whenever they passed these trees, the lights went on and the following message appeared. “If Christmas can come to the jungle, you can come home during Christmas time”

Kia has new Rear Back Cameras and wanted to show people that their system is the best.. To demonstrate this they held a race, but backwards..

Three creative print advertisements made for Ofixpres by advertising agency Y&R in Colombia. The prints show the story of Don Quijote, Le Petit Prince and Moby Dick. Different elements are marked showing how different people view the story. The tagline says: “Everybody reads the same story differently”.