Creative Criminals

This was a direct mailing sent out the day after Spain won the world cup, just as Paul predicted. It’s a campaign for an online book store.

This giant book sculpture was placed outside a bookstore called Thalia in Linz, Austria. If this ambient advertisement does not grab your attention you just are not that in to books.

There are moments when making the wrong decisions can be very embarassing. Therefore you can buy the book “A Little Handbook for Strategic Decisions” which you can buy in the bookshop or at keinunaber.ch. This book will help you to keep a cool head and avoid embarrassing mistakes – even in the steamiest situations. Hit the image to look closer.