This is a lovely idea, children can conquer their biggest fears (even the ones in a dream). The only thing they have to do is follow karate lessons at this karate club.

Company: Karate club Ronin
Agency: Banda
Country: Bulgaria

There were times that universities didn’t had to advertise to attract students, they came by their self. But those times are practically over..
Universities have more varied courses that they had 20 years ago. A good thing for future students, but it results that students find it harder to choose between several universities because of the attractive packages they offer.
So the schools start to promote their services and courses. And who could do better than an advertising school?
(Click on the images to see what they’ve become)

University: New Bulgarian University
Agency: Saatchi & Saatchi
Country: Bulgaria

This is a nice way to promote a short festival. With their slogan ‘Good is Short’ they searched for the good things in life: Love, Sex and Holidays. With a simple chart they made their point.
And actually, they’re right..

Company: In the Palace
Agency: Young & Rubicam (New Moments New Ideas)
Country: Bulgaria

Shumensko is a Bulgarian beer and to promote it they made a bag look like a case of beer. It look like you are carrying a case of beer with just one hand but it is actually it is just a shopping bag.

Update: We have received a comment from Frantisek Fuka telling us the name of the beer is in Cyrillic. What we first posted as “Wymehcko” is actually Шуменско. It is pronounced Shumensko.





Company: Shumensko
Agency: Noble Graphics
Country: Bulgaria