Creative Criminals

Intouch is an insurance company based in Russia. They wanted to show how unpredictable car accidents are, and that it’s better to have a good insurance. To do so, they launched “car versus piano” a concept where people had to guess, when a piano, that was hanged with ropes above a car, would fall. Absurd, we know, but check out the execution..

Elisabetta Canalis stars in an edgy new video for PETA showing how dangerous—and sometimes deadly—it can be to leave your dog in a car on even a mildly warm summer day.

Lamborghini’s has made a new commercial for the unveil of the new Invincible car on the Beijing Motor Show. It tells the story about the four elements, water, wind, earth and fire, coming together and forming one strong element.

Today we can add a couple more commercials to the series of Old Spice ads. They keep on using the absurd theme and the first one even has a cameo of Heather Graham. Hit read more to see the other two brand new television spots.

Ukraine is the worlds’ most dangerous place for pedestrians because of cars driving too fast. Shell wanted to make drivers aware of this fact and invented the ‘pedestrian ghost‘. They built in a mechanism on some Ukrainian roads where speeding cars were confronted with one of these ghosts.. Result; a lot of free PR.

These 3 creative print advertisements are made for Madison, a car rental company. Tagline that goes along is: “Walk Less”.

For their customer Mercedes-Benz Vans, Lukas Lindemann Rosinski implemented an interactive outdoor event on Wall AG’s digital advertising displays in Berlin underground station Friedrichstrasse, which blurred the line between classical outdoor advertising and interactive entertainment. Under the slogan “Key to Viano”, passers-by were offered the unprecedented opportunity to control digital advertising displays using their own remote car keys.

Herb Younger had once a 1965 Chevy Impala SS, but had to sell it due to economical reasons. Little did he know, Chevy conspired with his two sons, to return his long-lost Impala. The rest, as you’ll see, is history..

Joe LoCicero from Maine, USA, bought his Honda Accord in the year 1996 when it already had 74.000 mile on the counter. Now in October 2011, he managed to drive 1 million mile with his Honda. His secret, only using qualititative products and Honda-parts. Honda decided such things shouldn’t go unnoticed and organized a parade for Joe.. In the end, Joe was rewarded with, yes, a new Honda Accord..

“You’re maturing. You’re changing. You’re becoming a man-ual. And our task is simple: to lend a helpful right hand to guide you through this initially awkward but ultimately awesome phase of your life.”
To promote manual transmission cars in the US, Mini made a funny video. It is based upon an old “My-body-is-changing” video.

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