Creative Criminals

Each year Amnesty International is organising writing marathons for people to write letters to ask for the liberation of prisoners. To encourage people to write they used pencils and pencil sharpeners to illustrate the problem. Finishing it all off with a brilliant commercial.

This commercial for the South African National Sea Rescue Institute, combines a brilliant copy with some stunning shots. Because you love being out there, we’re always out there.

People who are sick of all these so called hipsters on music festivals, should definitely check out this commercial. Primavera Sound Foundation in colaboration wit Heineken is coaching hipsters to be as ‘genuine’ as possible.

This guy always tries to convince his wife Emma not to use any paper anymore but to use a tablet instead. But paper will always have a future. Why? Just see for yourself.

This commercial is just amazing. A guy walks to a bus stop while it’s freezing and finds this weird guy waiting there as well. Eventually he ends up with him chilling next to a fireplace in long underwear.

Romanian movies are not that popular with the Romanian public, unless they have won a prestigious movie award. Unfortunately the movie ‘Domestic’ didn’t win any. So they had to use a different strategy for this movie. Check out the cool guerrilla stunt they did to get the movie to it’s audience.

This commercial is after a few weeks already one of the most shared ads of 2013. And there is surely a good reason for that. In this Kmart ad, people are telling stories about their experiences of shipping Kmart products. It is funny as hell.

Bad drivers cost people a lot, this is something everyone agrees on. In this spot you see the adventures of a bad driver on a market day. In the end a banner reveals: “Nobody wants to pay for bad drivers. AXA rewards good drivers”. The driver is in fact the best female stunt driver of the Netherlands.

Love is the reason you care. For all the things in your life, that make life worth living. A strong copy with very beautiful shots and Sweet Child o’ Mine from Guns N’ Roses as the soundtrack can’t really go wrong.

Don Quijote de la Mancha and his loyal servant Sancho Panza star in this commercial to promote an e-book of Cervantes’ world famous novel.