Creative Criminals

The Alia2 Foundation is a Spanish nonprofit organization whose goal is to stop internet child grooming to prevent child abduction and rape. Together with TBWA Barcelona they made this very powerful commercial. Kids are trying to be super heroes to escape real life super vilains.

Absurdness always seems to work in commercials, and this one proves that again. Statistics prove Orangina drinkers have a 0% chance of being hit by Soviet satellite, watch the commercial if you think that doesn’t make any sense at all.

This ad begins with some simple images of a car driving and ends up with some cool shots of off road driving. OK, it’s not that special for a commercial for a car. But the end turns out to be pretty surprising.

Six out of ten girls are ashamed of their bodies. To raise awareness on the important issue of girls’ low body image, Dove built a huge folded billboard in Tel Aviv’s biggest square. This great billboard invited mothers to join the conversation.

Each year Amnesty International is organising writing marathons for people to write letters to ask for the liberation of prisoners. To encourage people to write they used pencils and pencil sharpeners to illustrate the problem. Finishing it all off with a brilliant commercial.

This commercial for the South African National Sea Rescue Institute, combines a brilliant copy with some stunning shots. Because you love being out there, we’re always out there.

People who are sick of all these so called hipsters on music festivals, should definitely check out this commercial. Primavera Sound Foundation in colaboration wit Heineken is coaching hipsters to be as ‘genuine’ as possible.

This guy always tries to convince his wife Emma not to use any paper anymore but to use a tablet instead. But paper will always have a future. Why? Just see for yourself.

This commercial is just amazing. A guy walks to a bus stop while it’s freezing and finds this weird guy waiting there as well. Eventually he ends up with him chilling next to a fireplace in long underwear.

Romanian movies are not that popular with the Romanian public, unless they have won a prestigious movie award. Unfortunately the movie ‘Domestic’ didn’t win any. So they had to use a different strategy for this movie. Check out the cool guerrilla stunt they did to get the movie to it’s audience.