Creative Criminals

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BMW: Activate The Future

Posted by Bert Callens - Category: Online

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BMW’s new campaign “Activate the future” is a series of four films about the future of mobility and how it could be shaped. The films, released on the 1st, 8th, 15th and 22nd of February, include a look into the minds and thoughts of some of the most influential scientists, academics, pioneers, and entrepreneurs of our time..
Check out their website and be sure to follow it!


The Mill: Showcase

Posted by Bert Callens - Category: TV & Cinema Film
  • Company: The Mill
  • Country: United Kingdom United Kingdom and USA USA

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The Mill is a company based in London, New York and Los Angeles. They collaborate on award-winning moving image, design and digital projects for the advertising, film, TV, games and music industries. In the following video you can see some of their best material they’ve made with agencies such as AMV BBDO, Wieden + Kennedy and Grey.


AICP Show: Catholocism

Posted by Bert Callens - Category: TV & Cinema Film
  • Company: AICP Show
  • Agency: Unknown
  • Country: USA USA

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Brilliant video for the 2011 AICP Show & Next Awards, one of the most important advertising showcases in the U.S. With this video they combine the catholocism with advertising and art.
This is a must-see video for advertising lovers, you’ll notice why..


Nike: Cyrano de Bergerac

Posted by Rindert Dalstra - Category: TV & Cinema Film
  • Company: Nike
  • Agency: Leg
  • Country: France France

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After France’s colossally disastrous World Cup debacle in South Africa over the summer, they sacked coach Raymond Domenech, banned several players and now, they’ve even dumped long-time kitmaker adidas.

The new Nike kit was unveiled in Paris on Monday and features the phrase “Nos Differences Nous Unissent” (our differences unite us) stitched behind the FFF badge on the shirt. The new kit comes along with a TV spot.



The dramatic voiceover to the TV spot is the poem from the famous *Duel* scene in the play Cyrano de Bergerac, narrated by French hip-hop artist Oxmo Puccino. The spot draws a parallel between the duel scene, in which Cyrano confronts a prince who dared threaten him, and French footballers at different levels competing against their opponents.


Got Milk: Most Complete Compilation

Posted by Bert Callens - Category: Celebrities, Compilations

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Got Milk? is an American advertising campaign encouraging the consumption of milk. The “umbrella-campaign” (print , online and TV commercials) has been created by Goodby Silverstein & Partners in 1993 for the California Milk Processor Board. Since then it is one of the most recognized and respected advertising campaigns over the world, having earned a place in advertising history. The idea originated from the milk-mustache that many people get when they drink a glass of milk. Voluntary actors, athletes, musicians tv-hosts and other celebrities offered their face to participate to the ‘Got Milk?’-movement.

This is the most complete and clear compilation from over 300 print ads from Got Milk, brought to you by Creative Criminals. Select the category below and check out who’s face has been ‘milked’.
To keep this compilation up to date and complete, please let us know if you have found a celebrity, not yet in our compilation. Thank you & enjoy!



Alfa Romeo: Annoying Robot

Posted by Bert Callens - Category: Outdoor

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In Belgium the Brussels Motor Show started and therefore many brands are trying to be as striking as they can be to lead people to their stand. This guerilla action has been created by Duval Guillaume. You could say it is more annoying then it is striking, but one way or another you can’t ignore it..


WeSC: Interactive Shopping Window

Posted by Bert Callens - Category: Outdoor

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WeSC is a streetwear brand in Sweden. To connect the brand with music and art they created an interactive shopping window. Users built their scenario online by choosing an activist. They uploaded an image and created a personal pattern using a kaleidoscope tool.


Lernia: The Break Ad Break

Posted by Rindert Dalstra - Category: TV & Cinema Film
  • Company: Lernia
  • Agency: Garbergs
  • Country: Sweden Sweden

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Lernia is one of Sweden’s largest skills provider. They support individuals, companies and organizations in the areas of staffing, education, … Four hilarious advertisements were made. Commercials are interrupted by the man who should normally control them.