Starting today, I will write a monthly post regarding advertising placement.
This month Creative Criminals will present you the best advertisements placed on benches. I have been surfing the net the last couple of weeks in search for special, mostly ambient advertisement, placed on benches. Each advertisement will be accompanied by a short explanation. All the bench advertisements that will be made in the future will be added to this topic. Enjoy these benchvertisements.
View all Bench Advertisements by clicking Continue.
On this bench features the slogan “Use only what you need”. It was placed on corners of park benches leaving the rest blank. The campaign further existed of TV commercial, a bus ad, a billboard and a car ambient. The Denver Water commissioned the $1 million campaign, which was launched in early July 2007, to further its goal of reducing water consumption by 22 percent.
2007, Sukle Advertising & Design, USA