McDonald’s: Come as you are
Posted by Bert Callens - Category: Ambient- Company: McDonald’s
- Agency: BETC Euro RSCG, Paris
-
Country:
France
McDonald’s France came up with this terrific idea in Paris. A 5 meter cube was placed in the middle of Paris. People could interact with the cube by taking pictures and uploading them into the program. The result was brought in a funny way where people saw their head onto someone else’s body.
