Creative Criminals

The new commercial for Oreos is great! It reminds us of the old Classic Pepsi VS. Coca-Cola ad. The books the boy is choosing all concern the topic of happiness.

The last few years street-art is becoming more popular, especially under the influence of London’s street artist Banksy. Obviously advertisers are using the medium of the street more and more these days. DraftFCB created this stencil for the television show ‘Psychic Investigators’, in the show they discover crimes by using their mind and nothing else. The image of a human brain has been formed by outlines of bodies, exactly as in a murder scene.

To promote the American hit series ‘True Blood’ these custom umbrellas were designed to protect vampires from the light of day.

This is a print ad for the Romanian Road Police in collaboration with Autoshow Magazine. The copy says: ‘The faster you go, the faster you arrive there.’ The word ‘there’ is implying the coffin that has been placed on the gas pedal.

This flag campaign was made for Grande Reportagem Magazine. The idea is to bring across concept that the magazine offers profound journalism about topics of real importance to the world of today.

The colours of the 7 different flags provide some shocking facts about the country. All the data was checked with the United Nations and Amnesty International, as well as other national institutions.

The following flags are displayed: Brazil, Somalia, Colombia, China, Burkina Faso, Angola, USA. Also view the flag of the European Union.

Public transport in Cape Town, South Africa is unreliable and unsafe at the best times, and so people who go out for a night on the town often take chances by driving under the influence of alcohol. It was these individuals that Rikkis, the city’s iconic door-to-door taxi company, wanted to focus on. Being a young and dynamic brand, they wanted to promote their service in an unusual way.

Posters were displayed in restrooms of popular restaurants, bars and clubs where the company’s direct-line phones are installed. The posters specific positioning brought the concept to life because when viewed in the reflection of the mirrors above the washbasins, they gave the consumer the impression that they were posing for a police mug shot. This turned out to be an engaging way of offering a simple alternative to breaking the law.

This print ad for Lego won the grand prix at the 2006 Cannes Lions International Advertising Festival. At first it’s not really clear what the point of this ad is, but in fact it speaks to everyone’s imagination. With just a couple of Lego blocks a whole story can be created. The huge space also suggests the possibilities are endless when you work with Lego.

This is a nice print ad for Mini, implying the Mini is so agile it can turn between these cones without any problem.

Imagine this: you order a pizza and the delivery boy arrives at your door before you can hang up the phone. This idea is fantastic.

True Blood is an American television series about vampires, and this is such a simple but genious idea to promote it.