Creative Criminals

Using one of their latest features, Seat Germany saved taxi passengers money every time the driver used the brakes. The “Brake Energy Recovery System” is one of Seat’s most innovative technologies. It collects energy usually lost when a car brakes and then uses this energy when it accelerates again. So instead of being wasted, this energy creates significant fuel savings.

Every three seconds the world loses a child. Again, this year many children will not see their fifth birthday. The reasons for this tragedy are diverse; hunger, malnutrition, dirty water or the absence of vaccine protection. This children choir in Germany shows what it’ like if every three seconds someone dies..

Ogilvy Düsseldorf came up with this clever idea to let people make donations for African Angel, an organization helping out the poorer in Africa. They created a billboard where people could scratch of the upper layer. While scratching, the image changed..

Here’s a nice print campaign from Madaus, a medicine helping people with their ‘gas’ problems..

The beginning of every good campaign starts on a blank sheet of paper. In this commercial the magical world of origami unfolds and grows in front of your eyes. This stunning 3D video was crafted by hand and filmed in stop-motion — resulting in the world’s first 3D advert.
Check the making of after the jump!