Posted by Bert Callens on August 15, 2010 1 comment
Midea is a Chinese electronics manufacturer based in China. For its powerful fan, the company and Firstell Communications made this giant print. The Haitong Building, a well known Shanghai landmark, has a unique curved top, as seen on the picture. Midea used the form of the building by placing on the building next to it, a gaint fan. That way they created the illusion as if one of their powerful gust from a Midea electric fan made the building move..
Customer toilets were transformed into big brainteaser in shopping malls in Germany. This was done for the game Brain Teaser of the Nintendo DSi console.
Most things that are black are associated with negative things such as the black sheep, black cat, black mail, blackmarket,… Luckily Panasonic highlight that blacker blacks mean brighter colours when it comes their new Neo Plasma TVs.
This creative street advertisement reminds us of the very large fridge of Sharp. Anyway this giant fridge was placed at San Miguel in Madrid, Spain to show of LG’s new Combi fridge/freezer.
In this funny spot Sony is illustrating watching television or playing videogames in 3D is much more fun. After seeing a Sony 3D TV you never want to go back to 2D. They’ve taken this point literally.
Posted by Rindert Dalstra on May 27, 2010 1 comment
Samsung promoted its new 3D LED TV with an amazing projection on the Beurs van Berlage, which is a historic building in the centre of Amsterdam, The Netherlands. Our apologies for the bad quality of the video.
Company: Samsung Agency: Muse Country: The Netherlands
Posted by Sander Janssen on April 20, 2010 5 comments
Today the world’s first 3D television was sold in Australia, so now we can look forward to advertising for 3D televisions. The possibilities are endless I think, but Samsung had a really interesting approach. I’m not too fond of the voice that is telling the story and the way he is telling it, but the idea behind it is really good. I love the interpretations they have made behind these paintings.
Samsung is doing a lot of effort to keep this commercial of youtube, hopefully this version will keep working.
Posted by Bert Callens on April 12, 2010 1 comment
The Motorola Droid is an Internet and multimedia enabled smartphone designed by Motorola, which runs Google’s Android operating system. Many claim that the little multimedia cell-phone outclasses the iPhone. Frankly, we would not know as we don’t owe any. But what we do know is that Motorola knows how to make virals for its Anroid..
After the jump you can see the Droid changing traffic lights, detecting how much money people are holding, checking out what the cup size is of a beauty, performing a sonography on a pregnant woman, taser people and translate what a dog is barking.
Ok, maybe that’s a little over the hedge..
LG has a new Led-television. One of an incredible quality but also really thin.
For that launch Young & Rubicam NY en LG have made an impressive commercial that just seems to be picked out of a movie.. “What if there is a better way to see the world? Take your viewing experience to a whole new level.”
These five print ads were made for Panasonic. It was a campaign for their new wireless DVD theater machine using animals to depict the extinction of wires. In the prints they made a panda bear, a turtle, a lion, a parrot and a whale out of wires. The copy that goes along: “Wires are under extinction. DVD Theater Panasonic. Now Wireless.”