Creative Criminals

The advertising campaign for the Red Bull Music Academy World Tour is such a product of creative collaboration that its co-founder Many Ameri thinks it should be considered an extension of the Academy’s philosophy. “It’s a stand-alone art piece,” he says, of the 3-minute music video created by Mother, N.Y. and Passion Pictures that stitches together a mind-boggling array of creative techniques, both traditional and cutting-edge.

Amsterdam is known for its many canals and many people use canal bikes to view the city. Go Fast energy drinks installed outboard motors in these bikes and suddenly everything became a lot more fun.