Creative Criminals

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Capital Magazine: The clown

Posted by Sander Janssen - Category: TV & Cinema Film

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Before you begin listening ask yourself who’s talking

I think this ad brings one of the best messages I’ve seen in the last few months. And the way they deliver this message is just amazing. Check it out for yourself!


AFA: Alzheimer Shockvertising

Posted by Bert Callens - Category: TV & Cinema Film

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This ad is one of the hardest ads I’ve ever seen. It’s a good example of shock-advertising..
It’s about people suffering from Alzheimer who don’t remember the things they did.


Jimmy: Two way mirrors

Posted by Rindert Dalstra - Category: Ambient

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The Practice is an American legal drama at a Boston law firm. Advertising agency Marcel Paris was given the briefing to introduce the television program to a new audience for TV station Jimmy. They placed stickers with images of an interrogation or line-up on mirrors in bathrooms of movie theatres. It gave the impression of a two way mirror. The result was a 4,5% increase in audience.


Volkswagen: Endless list of options

Posted by Rindert Dalstra - Category: Billboard, Outdoor

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VW Polo Match advertises with an endless list of equipment, too large to fit billboards. Nice way of getting someones attention. But what if it starts to rain or somebody decides to tear the paper. I believe that their are some ex workers that get laid off due to the economical crises in the automotive industry right?


AASF: Create awareness with 321 clocks

Posted by Rindert Dalstra - Category: Ambient, Outdoor
  • Company: AIDS Africa Solidarity Fund
  • Agency: Euro RSCG
  • Country: France France

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In Africa every year, more than 1,6 million people die from AIDS due to a lack of access to anti-virus treatments. To create awareness for this problem a nomadic installation made out of 321 individual tiny clocks was placed in Paris. At a set time, twice a day the 963 hand of the clock aligned themselves to form the following message: Every 12 hours in Africa, over 2000 people die from AIDS because they have no access to care. At the bottom of the installation the message “Every minute counts” was written.