200 people formed a giant human hand in Covent Garden in London. By visually illustrate Dupuytren’s contracture, a progressive and debilitating hand condition, they wanted to make the crowd aware of this rare disease.
With the following campaign St Johns Ambulance wanted to show people the importance of first aid. Many people do not know what to do when somebody is in danger. With a simple action you can save a life. The interactive campaign was held in cinemas and this lady of the audience got to be the hero of the day..
Red Urban came up with this simple idea to show people the importance of having your eyes checked. In four short videos, you witness a familiar situation in which the eye doctor asks, “Which is better? This one? Or this one?”.
Only in Russia. to promote one of their new shampoo’s Palmolive, the manufacterer of household-, health care- and personal products, did this following, sexy guerilla campaign.
A model just took a shower in the middel of Moscos, in a billboard..
Hospital Alemán is a hospital based in Buenos Aires and recently started with their “Kinder Plan”. This campaign won several prices at the Clio Awards 2009. It shows the difference between the actions of kids and the instructions given by their parents..
The ‘Tree’ won gold for the best Print!
It’s simple, but I like their way of thinking..