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Shelter: House of Cards

Posted by Sander Janssen - Category: Billboard

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Shelter is an organization in the UK that creates awareness of issues surrounding homelessness. The campaign is called House of Cards, most important part of the campaign was an exhibition and auction of the work by 53 artists who each created a playing card. To promote this exhibition a unique ‘live poster’ campaign was created. Blank card templates were placed at poster sites in London to be filled in by street artists or by passers. Hit continue to see a selection of these great pieces of art.