Axa: A dollar per like
Posted by Bert Callens - Category: Online- Company: Axa
- Agency: Duval Guillaume Modem, Berchem
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Country:
Belgium
The Balgian bank AXA, launched a credit card for young travellers which cannot exceed their limit. To make them believe that this card worked in abroad they sent out Cedric, a guy that needed to travel from Belgium to Hawai, without any money. Whenever he got a like on his facebook page, a dollar was deposited on his account.