Coca-Cola: Share
Posted by Bert Callens - Category: Awards, Outdoor- Company: Coca-Cola
- Agency: Ogilvy, Shanghai
-
Country:
China
One of the Grand Prix in Cannes Lions, the most known advertising awards in the world is for Coca-Cola. But not with a campaign as such you’d expect from Coke. No 3 minute long commercial or Vintage print ad, but simplicity itself. This outdoor ad has been made by Jonathan Mak Long, a 20-year old student just started working for Ogilvy Shangai. The posters shows two hands ’sharing’ a coke.
