Creative Criminals

Ukraine is the worlds’ most dangerous place for pedestrians because of cars driving too fast. Shell wanted to make drivers aware of this fact and invented the ‘pedestrian ghost‘. They built in a mechanism on some Ukrainian roads where speeding cars were confronted with one of these ghosts.. Result; a lot of free PR.

Here’s another great stop-motion video made for Revo, a popular energy drink in Ukraine. The stop motion involves drawings on the streets and walls. How much paint it involved? You don’t want to know..