Creative Criminals

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Men’s Health: Flip it

Posted by Sander Janssen - Category: Print

2 comments

This magazine cover is pretty funny. The person in the image appears to be out of shape, but then you notice the logo of Men’s health is upside down. So when you turn the magazine 180 degrees to be able to read the logo, the person is in great shape. A simple idea!


WMF: Cutting Board

Posted by Rindert Dalstra - Category: Print
  • Company: WMF
  • Agency: KNSK
  • Country: Germany Germany

1 comment

These WMF knives are so sharp that they do not just cut the carrot but also the cutting board on which it is placed. The tagline that goes along is: “ Sharper than you think. The WMF Grand Gourmet knife with Damasteel blade.