LG: You are the lead singer
Posted by Bert Callens - Category: Ambient- Company: LG
- Agency: Y&R, São Paulo
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Country:
Brazil
For LG’s newest MCV904, a sound system which is able to remove the vocals from any music allowing the user to sing as if in a karaoke bar. In several music-stores LG and its agency Young & Rubicam, placed little mirrors on every CD-cover. Next to the mirror a little stickers with “Now you can be the lead singer of this band” was placed.