Creative Criminals

“Before you can work for a company, you’ve got to apply for a job. And that means; writing a letter”. Mercedes therefore came up with this crazy idea. They’ve put a motivation letter on the tires of a Sprinter, got some ink (mudd) and ‘drove’ the letter onto pieces of paper. The letters would then be sent to various companies with the link where they could check how the letter was composed.. Genious!

Germanwings added a new concept to the advertising world. Instead of “Flashmobs” where hundreds of people come together and out of nowhere they start dancing or singing, there is “Planemob“..
Concept? Look at the following video..